sovbooks Chapter 42: The Birthday Star "Shao Yifu"
Chapter 42: The Birthday Star "Shao Yifu"
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The factory successfully completed its trial production.
Amidst the celebrations, Li Jiagang excitedly announced, "Notify the entire factory that the trial production was a success! From this day forward, all production lines will officially enter mass production."
At his command, all personnel in the factory immediately sprang into action and took their positions.
His factory now has six production lines, and it takes twenty minutes to produce one washing machine. That means each line can produce four washing machines per hour, and can produce 96 washing machines a day.
If 6 lines are used, that's 576 units per day.
At this production rate, his factory would need to stockpile goods for at least a week, and the inventory would need to be several thousand units to be distributed to his uncle's more than one hundred sales outlets.
This doesn't even include his own flagship store.
Working two shifts, 24 hours a day, it should take about a week to produce enough.
After all, his brand promotion and activities will only officially begin tomorrow, and the promotion will take at least a week. It would be most appropriate to build brand awareness before launching the product.
Therefore, the timing of both is just right.
"Mr. Gao, is the publicity plan from the publicity department ready?" Li Jiagang asked Gao Fuhai.
"Don't worry, Chairman, everything is ready. We can launch GG tomorrow."
"But what about the TV station..."
"I've already scheduled a time with the TV station, and I'll be there to discuss things later. Is the promotional material for GG ready?" Li Jiagang asked.
"The copywriting is ready."
"Alright, I'll leave the factory to you," Li Jiagang patted Gao Fuhai on the shoulder, then said seriously, "You also need to hurry up and set up the security company. The security team will be very important to me from now on."
"I was just about to report this to you, Chairman," Gao Fuhai said, taking a document from his secretary. "This is the first batch of security personnel I've selected."
"Oh, you've made your selection?" Li Jiagang took the document and opened it to look at it. It contained the personal information of fifty security personnel. "Okay, I trust your judgment."
Li Jiagang did not take a closer look.
After all, it's all personal information. What's the point of looking closely? He doesn't know anything about these people anyway.
"But Chairman," Gao Fuhai asked, scrambling to his feet, "where should we place this batch of security personnel first?"
After thinking for a moment, Li Jiagang said, "You prepare a set of security duty regulations, and then conduct a week of training at the company to familiarize yourself with the security responsibilities. I will make the arrangements then."
"Yes, Chairman."
"Alright, I have enough time to go to the wireless department. Tell the factory manager to make sure to manage the production workshop well and not cause me any trouble."
"I will, Chairman."
Li Jiagang then left the factory.
About twenty minutes later, Li Jiagang arrived at 77 Broadcast Drive, Kowloon Tong, the headquarters of TVB.
"Welcome to TVB."
"May I ask who you are looking for, sir?"
"Hello, this is Li Jiagang. I have an appointment with the sales manager to discuss business cooperation."
"Okay, Mr. Li, please wait a moment."
When the receptionist first took out the customer appointment book to confirm the information...
An elderly man waiting for the elevator looked over in confusion when he heard the name Li Jiagang.
"It's him?"
"Chairman Shao, who is that?"
The old man did not respond to the questions asked by the people around him, and he walked towards Lijiagang.
"Mr. Li Jiagang?" Shao Yifu called out tentatively as he walked over, his steps steady.
Hearing the sound, Li Jiagang turned around to look.
Upon seeing the man's face, he slightly opened his eyes and gave a faint smile: "Hello, Sir Shao," and extended his hand to him: "Does Mr. Shao know me?" Li Jiagang asked in confusion.
The old man is the future leader of wireless technology.
He is also the only godfather-level figure in TVB, Shao Yifu, known as Uncle Shao, and one of the longest-lived people in Hong Kong.
Born in 1907 and died in 2014, he lived to be 107 years old – truly a centenarian!
Li Jiagang was extremely envious.
Of the billions of people in the world, how many can live for more than a century?
How could Lijiagang not be envious?
In October 1978, Shaw Yee-fu was not yet the head of TVB; the current head of the station is still Lee Ka-lai and Lee Hyung-ho.
He is currently only the managing director of the TV station, but he manages almost all of the company's daily affairs, and the Li family rarely participates.
In 1979, when the Lee family member fell seriously ill, Shao Yifu officially became the head of TVB.
He grasped Li Jiagang's hand firmly, a slight smile playing on his lips: "How could I not know you? These past few days, Ming Pao and Ta Kung Pao have been publishing your name one after another. The new chairman of HK Electric, young and promising, I'm sick of hearing it."
Li Jiagang smiled slightly, neither humble nor arrogant: "Sir Shao, you flatter me. The media is just overpraising me. I dare not call myself accomplished."
Shao Yifu's gaze lingered on his face for a moment, then he chuckled softly, "Mr. Li, you're too modest." He paused, lowered his voice, and asked, "You've come to TVB to discuss GG business?"
"Exactly." Li Jiagang nodded. "My father left behind an appliance factory. The company has successfully developed a fully automatic washing machine, which will be officially launched next week. I plan to advertise it on your channel."
"Oh! I see."
"I happen to be free, let's talk."
"But I made plans..."
As Li Jiagang spoke, he pointed to the front desk.
"It's alright," Shao Yifu replied to Li Jiagang, then looked at the receptionist and said, "Tell Manager Chen that I will take care of Mr. Li."
"Okay, Chairman Shao."
"Mr. Li, this way please."
"Mr. Shao, you're too kind. Please, go ahead."
They entered Shao Yifu's office.
"Mr. Li, would you like tea or coffee?"
"I've always been used to drinking tea at the tea bar."
Even though Li Jiagang has traveled to this era, he can't shake his habit of drinking tea from his original time and space, and he's really not interested in coffee or anything like that.
"Hehehe..."
"I never imagined that Mr. Li would enjoy drinking tea at such a young age. He's truly no ordinary person," Shao Yifu praised him upon hearing this.
Li Jiagang responded with a faint smile.
"By the way, Mr. Li," Shao Yifu turned around and handed him a TV station's time slot schedule, "this is the TV station's time slot price list. Which channel and time slot do you plan to do the time slot?"
Li Jiagang took it and looked at it.
The prime time is from 7:00 AM to 8:55 AM.
12:00 PM - 1:55 PM.
6:55 PM - 9:30 PM.
He immediately noticed the most prominent prime-time slots on several TV stations.
This table lists four levels of pricing.
The special episode airs from 6:55 PM to 9:30 PM. A 10-second GG on Jade Channel costs HK$1800.
A级时间段早上7点至8点55分，中午12点至下午13.55分，晚上18点-19点以及21点至23点整。
Li Jiagang directly ignored the B-level time period and the GG position during normal time.
Meanwhile, there were also daily, monthly, and yearly subscription options for GG, which Li Jiagang carefully reviewed.
A 9% discount is available for monthly subscriptions at the above prices.
An annual subscription offers a 7% discount.
Then he looked down.
The prime time slot lasts 2 hours and 30 minutes, with a total of 15 minutes of unused time.
The allotted time for "GG" (Goodbye, Goodbye) is only 6 minutes per hour, and each hour is further divided into three 2-minute "GG" segments, for a total of 7.5 "GG" segments during the prime time period.
Each promotional video should be 10-30 seconds long, with a total of approximately 30-90 promotional slots. Each product's promotional video should not overlap with the same promotional time period.
This means that during the prime time period, he can get a maximum of 7.5 30-second "GG" slots.
Li Jiagang silently calculated in his mind.
一个30秒GG位需要5400港币，7.5个30秒GG位他全要的话，5400×7.5=40500港币。
单是黄金时间段GG一日就需要4万零500港币，包月就是40500×30=1215000再打九折就是×0.9=1093500，近110万港币。
If he wanted to do full-day promotional work, he estimated it would cost around HK$500 million per month.
Honestly, even though it's 78, a TV station only charges HK$500 million for a month of playing the game GG. Li Jiagang thinks that's really not expensive.
After getting a general idea, he put down the price list.
"Mr. Shao, do you have a full-day GG (gay/male) promotional price list?"
"I plan to do full-time GG promotion, initially for a month to try it out."
Upon hearing this, Shao Yifu raised an eyebrow.
"Mr. Li, do you mean a daily/monthly subscription?"
"Yes."
"When does Mr. Li want to start the publicity campaign?"
"It would be best to start tomorrow."
After confirming Li Jiagang's request, Shao Yifu's face showed a troubled expression.
"What's wrong, Mr. Shao? Is something bothering you?"
Shao Yifu nodded directly.
"To be honest with you, Mr. Li, prime-time slots are always in short supply and are almost entirely monopolized by foreign investors," Shao Yifu replied with a frown. "However, Mr. Li, please wait a moment."
After Shao Yifu finished speaking, he called out to the door, "Xia Lian, come in for a moment."
A moment later, his secretary came in.
"Go and get me the TV station's entire month's GG slot reservation form."
"Okay, please wait a moment."
Soon Shao Yifu's secretary returned, carrying a folder.
"Chairman Shao, here is your monthly GG slot reservation form." The secretary handed the document to Shao Yifu.
A few minutes later, Shao Yifu closed the appointment form, smiled and looked at Li Jiagang, "Mr. Li, you are very lucky. Although the appointments are full, you can leave this to me. I will make sure your company's product promotion will be available for the whole month."
"Thank you so much, Mr. Shao."
"Although I, Shao Yifu, am not a man of great righteousness, we are both Chinese, and within the scope of my authority, I am still willing to cooperate with Chinese people." Although Shao Yifu's tone was calm, Li Jiagang could feel his strong sense of national identity.
Li Jiagang didn't respond to anything, but reached out and held his hands tightly.
At this moment, their silence spoke volumes.